Laura Naranjo

This is not the first time we talk about María Escoté, one of the naughtiest designers in Spain. She has designed the t-shirt for runners of the San Silvestre Vallecana. Escoté showed her latest collection at the Madrid Mercedes Benz Fashion Week and we loved it (click here to see it). Now she has surprised us with this 100 per cent sporty collection. We have interviewed her?


How did this collaboration with Nike come up?

They offered me the Project and I accepted with enthusiasm because it’s a very feminine project. They wanted to give the San Silvestre t-shirt a more delicate touch. I was very excited about it because I love everything related to women. On the other hand, running is becoming a very cool sport and the idea to link it with fashion is great. Working with Nike is been a very nice and fun experience.

Where did you get inspiration from?

In all the graphic design that was already available for the run. I loved it because it was about fluor colours and lightings, the theme I had chosen for my collection.

What do you think about fashion teaming up with running?

As I said, I think running is becoming a cool sport. And in my opinion linking the San Silvestre run with a designer is very important. This is something common in other countries, so it was high time it came here.

Is María Escoté a sportswoman?

I have practiced sports all my life and I love it. It is an essential part of my daily life. I’m getting more familiar with running this year but I’m pregnant and I won’t be able to run in the San Silvestre. But I try to do some exercise three or four times a week. I’ve been practicing brikam yoga for the past three years and it feels great. I can’t live without it.

Tell us a bit more about your career as fashion designer and about your projects?

I will show my next collection at the Mercedes Madrid Fashion Week in February and we are working hard on it because it’s just around the corner! I want to become bigger and make a name for myself outside Spain.

What’s your opinion of the Mercedes Madrid Fashion Week as a platform?

I think it’s great. Right now is where I feel more comfortable. I think the change it experienced going from Cibeles to MBMFW is great because it has a wider international scope. It has opened doors for me outside Spain and I’m very happy about that.

Where would you like to see yourself in a few years from now?

I’d like to do what I’m doing now and grow as a fashion firm. I’m very happy now.

Good2b means?

Doing what you want to do.