You may be wondering about our incursion in Formula 1. Well, it’s all about the documentary Human Ignition, which is very interesting. Presented by Burn, it explores the future of the discipline beyond 2013 from a forward-looking perspective, kind of like Blade Runner but applied to the racing world.
The documentary is the work of Bryan Gregg, a legendary Emmy name who also won the Deadliest Catch series on the Discovery Channel. In the film we can see, from a perspective that will delight fans of F1, how cars, drivers, the technology and driving experience will be in 2030. Human Ignition reveals the future of the automotive industry and innovation. To give you the idea, the Hollywood car designer Harold Baker, responsible for conceptual super car designs like those of Batman and Robin, theorizes about future cars in Human Ignition.
On the other hand, the film also features professional drivers like Romain Grosjean, the star of the film. Grosjean is convinced that despite the technological and design changes cars will suffer in following decades, they will be beautiful no matter what. Other key characters are Paul Selby, manager of a racing team and creator of the Marshmallow Laser Feast, the arty side of the documentary.
A picture is worth a thousand words, so we leave the trailer under these lines. Push play and start the car.