By
Cecilia Díaz Betz

Few times we find such accurate, insightful and minimalist beer packaging related to Pantone. Tradition, in this sense, is crammed with baroque symbols, logos and trimmings on the classic brown glass bottle. nd this is already somewhat boring. It is true that we are creatures of habit, but occasionally we all deserve something news. Luckily, sometimes good ideas emerge that take us to another world, such as Txaber’s proposal.

Txaber has presented this beer packaging with an idea that hints to the classic Pantone color

This Basque designer has presented this beer packaging for both bottles and cans with an idea that hints to the classic Pantone color. The packaging varies depending on the type of beer and the its shade: for example a Pilsner takes Pantone 1375 C. Simple, simple, clear and elegant. What else?