By
Ariana Díaz Celma
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Pull&Bear presents its FW15 campaign Be more barrio, a series of images signed by Virgili Jubero. In addition to gathering new collections for men and women for this fall and winter, they are inspired by urban landscapes and are the beginning of a new initiative Pull&Bear is brewing.

It is about to publicize interesting corners of the world’s most desirable neighborhoods, those that reflect the spirit of Pull & Bear and which are full of the everyday magic, from curious restaurants, striking hairdressers, charming cafes, laundries or even grocery stores. An urban landscape expressed by their own neighbors, who will show us why their neighborhood has that special charm.

Pull&Bear presents its FW15 campaign Be more barrio

An adventure in which music is also the star thanks to an unreleased song specially written for this project. Pull & Bear’s trends for this FW15 season are characterized by a mix of ethnic and bohemian styles. Romantic vintage full of personality, nostalgia free, seen through a large cast of models in different neighborhoods in cities including Berlin, London, Toronto, New York, Sydney and Lisbon.